Privacy policy

Last updated: 9 November 2026

70 Series Store (70seriesstore.com.au) is run by Sunley Brands Pty Ltd, ABN 46 677 004 410 ("we", "us", "our"). This policy explains what personal information we collect, why we collect it, who we share it with, and how you can access or correct it. We handle personal information in line with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

1. What we collect

  • Contact and order details: your name, email, phone number, billing and delivery addresses, what you order, and your order history.
  • Payment details: payments are processed by Shopify Payments, Shop Pay, PayPal and Afterpay. We do not see or store your full card number.
  • Vehicle details: the vehicle you add to your garage (make, model, year, series and specifications), and your registration number and state if you search by rego. We use this to check fitment.
  • Account and Rewards details: your login, points balance and history, rank, referrals, social follows you tell us about, and your birthday (day and month only) if you give it to us.
  • Reviews and content: reviews, photos and videos you submit.
  • Support conversations: emails, chat messages, contact forms, phone calls and return requests.
  • Marketing preferences: whether you have subscribed to email or SMS, and how you interact with our messages (for example opens and clicks).
  • Device and usage details: IP address, browser, device type, approximate location, pages and products viewed, searches, items added to cart or wishlist, and how you move around the site. Some of this is collected with cookies, pixels and similar tools (see section 6).

2. How we collect it

Mostly directly from you: when you browse, add a vehicle, create an account, check out, join Rewards, sign up for emails or texts, leave a review, start a return or contact us. We also collect some information automatically through cookies and similar tools, and receive some from our service providers (for example delivery updates from carriers, payment confirmations from payment providers, and vehicle details from our fitment partner when you search by rego).

3. Why we use it

  • To process, ship and support your orders, returns and warranty claims.
  • To check which parts fit your vehicle and show you relevant products.
  • To run your account, the Rewards program and referrals.
  • To answer your questions and give support.
  • To send order updates, invoices and delivery notices.
  • To send marketing emails and texts if you have agreed to receive them, including offers based on your vehicle, browsing and purchases.
  • To show you ads on other sites and apps (see section 7).
  • To prevent fraud and keep the site secure.
  • To understand how the site is used, fix problems and improve it.
  • To meet our legal, tax and accounting obligations.

4. Automated decisions and AI

Some decisions are made by computer programs without a person reviewing them each time:

  • Fraud screening: Shopify and our payment providers automatically assess orders and payments for fraud risk. This can lead to a payment being declined or an order being held or cancelled. If this happens to you, contact us and a person will review it.
  • Payment plans: Afterpay, PayPal Pay in 4 and Shop Pay Installments decide approval under their own policies, which you agree to when you use them.
  • Rewards: points, ranks, rewards and expiry are calculated automatically from your orders, refunds and activity.
  • Fitment: fitment results are generated automatically from the vehicle details you enter.

The information used in these decisions includes your contact and order details, payment details, IP address and device details, order and refund history, Rewards activity and vehicle details.

AI customer support: we use an AI assistant to read support messages and answer common questions or draft replies, using your message, order details and vehicle details. Our team can step in on any conversation, and you can always ask to speak with a person.

5. Who we share it with

We only share personal information as needed to run the store. We do not sell it. We share it with the following kinds of organisations, and only the information they need to do their job:

  • Our ecommerce platform, which hosts the store, checkout and customer accounts
  • Payment and pay-later providers you choose at checkout
  • Delivery carriers and freight services
  • Product suppliers and manufacturers who ship some orders directly to you (they receive your name, delivery address, phone number and the items ordered)
  • Our vehicle fitment provider, for fitment checks and rego lookups
  • Email, SMS and customer support services, including our returns and reviews services
  • Analytics and advertising platforms
  • IT, automation and data storage services that help us run the business
  • Our accountants and professional advisers

These providers may only use your information to provide their services to us. If you would like more detail about who we share your information with, contact us.

We may also disclose information where the law requires it, to protect our rights, or to a buyer if our business is sold.

6. Cookies, analytics and session recording

We and our providers use cookies, pixels and similar tools to keep the site working (for example your cart, login and saved vehicle), remember your preferences, measure traffic and advertising, and understand how people use the site. We also use a session recording tool that records how visitors move, scroll and click on pages so we can find and fix problems. It is set to mask text you type into forms.

Some cookies expire when you close your browser and others last up to two years. You can block or delete cookies in your browser, but parts of the site (like the cart and your saved vehicle) may not work properly. We do not currently respond to "Do Not Track" signals.

7. Marketing and ads

We only send marketing emails and texts if you have agreed to receive them. Every email has an unsubscribe link, and you can reply STOP to any text to opt out. We will still send messages about your orders.

We use Google, Meta and similar platforms to show you ads based on your visits to our site. You can limit this through Google Ad Settings, Meta Ad Preferences and Your Online Choices.

8. Overseas storage and disclosure

Many of our providers store or process information outside Australia, mainly in the United States, Canada, the European Union and the United Kingdom. Where an order is fulfilled by an overseas manufacturing partner, your delivery details are sent to that partner, including in China. We take reasonable steps to make sure overseas providers handle your information in line with the Australian Privacy Principles.

9. Security

We take reasonable steps to protect your information from misuse, loss and unauthorised access, including access controls on our systems and using providers with strong security practices. No system is completely secure, so please keep your account login private.

10. How long we keep it

We keep personal information only as long as we need it for the purposes above. Order, invoice and payment records are kept for at least 7 years to meet tax and company law requirements. Marketing and analytics data is deleted or anonymised when it is no longer needed, or sooner if you ask. If you ask us to delete your information, we will delete what we are not required by law to keep.

11. Access, correction and deletion

You can ask to see the personal information we hold about you, ask us to correct it, or ask us to delete it. Email hello@70seriesstore.com. We will reply within 30 days. We may need to confirm your identity first. You can update most account details yourself by logging in.

If you live outside Australia, you may have extra rights under your local laws (for example in the European Union, the United Kingdom or California). Contact us and we will help.

12. Children

Our store is not directed at children under 16 and we do not knowingly collect their personal information.

13. Complaints

If you have a concern about how we have handled your personal information, contact us first. We will look into it and reply within 30 days. If you are not happy with our response, you can contact the Office of the Australian Information Commissioner at www.oaic.gov.au or on 1300 363 992.

14. Changes to this policy

We will update this policy when our practices change. The date at the top shows when it was last updated.

15. Contact us

Privacy Officer, Sunley Brands Pty Ltd
PO Box 3207, Newstead QLD 4006
Email: hello@70seriesstore.com
Phone: (07) 3132 3070